Database Marketing

Getting the most from your customers.

• How do I segment contacts by gender?
• How does Product Recommendation work?
• How do I set up and use the Feedback Survey?
• What is NPS?
• How do I set up and use pop-ups?
• If GDPR prohibits me from emailing certain contacts, how can I continue marketing to them?
• What is RFM segmentation?
• What's Lifetime Value?